6 June 2025
Real estate transactions can be complex and often involve multiple parties. One crucial player in these deals is the real estate agent, who helps buyers and sellers navigate the property market. But have you ever wondered how these agents actually make their money?
Most real estate agents work on a commission basis, meaning they don't earn a set salary but rather a percentage of the property's sale price. This structure can be confusing, especially for first-time buyers or sellers. So, let’s break it down and understand how real estate commissions work, who pays them, and whether there's room for negotiation.
Unlike typical jobs with hourly wages or fixed salaries, real estate agents get paid only when a deal closes. If a house doesn't sell, they don’t earn anything—regardless of how much time and effort they put into marketing, showing the property, and negotiating offers.
For example, if a home sells for $400,000 and the commission is 6%, the total commission amounts to $24,000. But that entire sum doesn’t go to a single agent—it's actually split among several parties.
Here’s how it usually breaks down:
- The seller’s agent (also known as the listing agent) and the buyer’s agent split the commission.
- Each agent typically works under a broker, who also gets a cut of the commission.
- In a 6% commission deal, the listing agent and buyer’s agent might each receive 3%, with a portion of that going to their respective brokerages.
Essentially, while the seller technically pays the commission, the cost is factored into the home's price—which indirectly affects the buyer as well.
- 3% to the listing agent and their brokerage
- 3% to the buyer’s agent and their brokerage
But it doesn't stop there. Most agents don't keep the full 3% because they work for a brokerage that takes a portion. Some brokerages take a 50/50 split, while others have different arrangements.
Here’s a possible real-world example:
- Seller pays 6% ($24,000) commission on a $400,000 home sale
- Listing agent's brokerage takes their share
- Buyer’s agent’s brokerage takes their share
- Each agent receives what’s left after the brokerage cut
That means individual agents might take home only 1.5% or less from the entire sale.
A few factors that influence whether an agent will lower their commission include:
- Market Conditions – In a seller’s market (where homes are selling quickly), agents may be more willing to lower their commission since they won’t have to work as hard to sell the home.
- Home Value – If a high-priced home is involved, an agent might agree to a lower percentage because the final payout is still substantial.
- Multiple Transactions – If you’re buying and selling with the same agent, they may lower their commission as part of the deal.
If you're a seller and feel confident negotiating, it's worth talking to your agent about a reduced rate—just remember that lower commissions might mean less incentive for agents to prioritize your listing.
This means agents take on significant financial risk because they:
- Cover their own marketing costs, including professional photography, ads, and signage.
- Spend time and money on open houses and client meetings without guaranteed pay.
- Often work for months before closing a deal and receiving payment.
Some brokerages offer small base salaries or stipends, but for the vast majority, no sale = no paycheck.
While this sounds great for sellers looking to save money, there are trade-offs:
- Less hands-on service – Discount brokers may not provide the same level of marketing, staging, or negotiation support.
- Limited agent involvement – Some services operate more like DIY platforms rather than offering personalized assistance.
- Lower motivation – Buyer’s agents might be less eager to show properties that offer reduced commissions.
For some sellers, saving on commission is worth it, but for others, the full-service approach of a traditional agent is more beneficial.
This happens when:
1. A buyer-agent agreement outlines that the buyer will compensate their agent separately.
2. The seller offers no commission or a lower-than-standard rate.
3. The buyer wants a dedicated agent who isn’t influenced by seller-paid commissions.
However, this is still relatively uncommon, as most buyers prefer to have the seller cover the cost.
- Flat-fee brokerages offering set pricing instead of percentages.
- Hybrid models where sellers pay for individual services rather than a full-service package.
- Tech-driven discount firms reducing commission costs by streamlining the home-selling process.
Still, full-service agents remain in demand, as buying/selling a home is often a complex and emotional process that benefits from professional guidance.
For sellers, it’s possible to negotiate commissions, but it’s essential to weigh the potential trade-offs. And as the industry evolves, alternative commission models and discount brokerages are presenting new options for buyers and sellers alike.
While commissions may seem like a hefty price tag, remember that real estate agents invest significant time and resources into selling a home. At the end of the day, hiring the right agent can mean a smoother, more profitable transaction.
all images in this post were generated using AI tools
Category:
Real Estate AgentsAuthor:
Camila King
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3 comments
Julia McConkey
Great article! Understanding commissions can really empower buyers and sellers in the real estate journey!
June 13, 2025 at 8:36 PM
Camila King
Thank you! I'm glad you found it helpful. Empowering buyers and sellers is key in real estate!
Vesper Huffman
Transparency in commissions builds trust.
June 12, 2025 at 8:07 PM
Camila King
Absolutely! Transparency in commissions fosters trust and strengthens relationships between agents and clients.
Selina Henderson
Commission: where agents get rich, and we just hope!
June 12, 2025 at 11:44 AM
Camila King
Thank you for your comment! It's true that commissions can be a complex topic, but understanding the structure can empower buyers and sellers in making informed decisions.